AdSense Success Checklist: Preparing Website Structure, Important Pages (About, Contact, Privacy Policy) and Navigation that Google Likes

Congratulations! Preparing the structure and essential pages is a great way to increase your site's chances of being accepted by Google AdSense. Google places a high emphasis on User Experience (UX) , and good structure is key.

Here is a complete checklist for preparing a website structure, important pages, and navigation that Google AdSense likes:

AdSense Success Checklist: Website Structure & Preparation

1. Website Structure and Appearance (Template)

Checklist	Key Description and Tips
User-Friendly Design	Use a template/theme that's simple, clean, and fast-loading . The layout should make it easy for visitors to find the main content. (Sources 1.2, 1.6, 3.2)
Responsif (Mobile-Friendly)	It must be functional and display well on all devices (desktop, tablet, smartphone ). The design must be responsive so AdSense can optimize ads. (Source 1.5)
Fast Loading Speed	Optimize your site speed. Google favors fast-loading sites for better UX. (Sources 1.6, 3.6)
Clear Layout	Make sure the main elements (text, images) are arranged correctly and attract attention. Whenever possible, use a hierarchical layout (category > subcategory > article) for an easy-to-understand structure. (Sources 1.2, 1.5)
Performa Link	Make sure *all links* work** and none lead to error pages (404). (Source 1.4)
Quality Content	While the focus is on structure, remember that original, unique, and useful content is the key factor. (Sources 1.1, 1.4, 1.6, 2.3)

2. Important Pages That Must Be There

Google AdSense requires certain pages to demonstrate the professionalism and transparency of your site. Make sure these pages are easily accessible (usually located in the footer or header navigation ). (Sources 1.1, 1.4, 2.1)

Required Pages	Key Objectives and Contents
1. About Us	Contains information about the blog's purpose , the topics covered, and a brief profile of the owner or team. This builds trust. (Sources 1.1, 1.4, 2.1)
2. Contact Us (Kontak)	Provide a way for visitors to contact you. At a minimum, include a contact form or *email* address . (Sources 1.1, 1.4, 1.6, 2.1)
3. Privacy Policy	Describe how your site manages and uses visitor data (including AdSense's use of cookies ). This is an important legal requirement . (Sources 1.1, 1.4, 2.1)
4. Disclaimer	Provide an explanation of the limits of your responsibilities as a site owner. This is important if you are providing general advice or information. (Sources 1.1, 1.4, 2.1)
5. Sitemap / Table of Contents	Helps Googlebot (and visitors) understand the structure of all the pages on your site. (Sources 2.1, 3.2)

3. Clear and Easy-to-Use Navigation

Navigation is key to a good user experience , which Google values. Poor navigation can be a reason for rejection. (Sources 1.2, 1.4, 2.7)

Navigation Checklist	Best Implementation
Clear and Consistent	The main menu should be easy to understand with clear labels ( Examples: "Blog," "Categories," "Contact Us"). Use consistent labels throughout the site. (Sources 1.2, 1.3, 1.5)
Functionality	Make sure all *dropdown* menus are working properly . Test on multiple devices. (Source 1.2)
Main Menu Placement	The primary navigation menu is usually at the top ( header ). Consider a "sticky" menu to keep it visible as visitors scroll . (Sources 1.3, 1.5)
Internal Links	All links in the main navigation menu should point to pages within your own site ( Internal Links ). (Source 3.2)
Breadcrumbs (Optional, Recommended)	Add breadcrumbs (Example: Home > Category > Article Title) to help users understand where they are within the site. (Source 1.5)
Mobile Responsive	On mobile devices, make sure the menu icon is easy to find (e.g., the hamburger icon ), and that the menu that appears displays the primary links first. (Source 1.3, 1.5)

Summary: The essence of AdSense acceptance is providing an excellent user experience (UX) . A clean structure, transparent pages, and easy navigation are fundamental elements in achieving this goal.